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A Product Advisor is a form of Guided Selling software, used to advise a website visitor about the best-suited product for their needs. Product Advisors act as online salespeople, as they ask you questions to understand what you’re looking for and what you need, and automatically recommend the best product based on your answers. Product Advisors hence have the special ability to work for any kind of industry.

Guided Selling softwares are AI-driven and hence can handle a multitude of customer needs across categories such as age, gender, location, etc. This is particularly important because customers interpret and use products to satisfy their individual needs. Another great feature of a Product Advisor is that you are able to use your personal sales knowledge and product expertise for your digital channels. This makes online selling more personal and not just an automated process.